above all
VBL_Graphic_2x (1)
Container
strategic marketing communications

A Strategic marketing communications agency built for industry changers

You’re here to challenge what’s next. You offer solutions that significantly and positively change outcomes in technology, safety, and the health of people who depend on them. We’re here to make that happen.

Welcome to Highwire, where bold ideas turn into powerful results.

Captivating audiences. Above all.

Your breakthrough solutions demand more than attention. Our insight-out approach weaves ingenuity, intrigue, and impact. Let’s get above the noise and ahead of the curve.

Industries

Our client roster, and our deep expertise, spans a wide range of industry sectors. But there’s one thing our clients have in common: They’re innovators determined to invent, evolve, and advance the world.

We’re made of the same stuff.

Relentlessly strategic, outcome-obsessed

From relaunching your brand to bold campaigns to market-moving opinion leadership, you’re looking to connect insight to execution, at scale. Everything we do is tailored, timely, and designed to meet you where your audience lives. 

scrolljack-mobile-img
Capabilities-Graphic Capabilities-Graphic Capabilities-Graphic Capabilities-Graphic

Relentlessly strategic, outcome-obsessed

From relaunching your brand to bold campaigns to market-moving opinion leadership, you’re looking to connect insight to execution, at scale. Everything we do is tailored, timely, and designed to meet you where your audience lives.

Capabilities-Graphic

Marketing

We create undeniable marketing campaigns and experiences that intrigue, excite, and stoke desire for your brand, products or services. Always grounded in strategic insight, our work is imaginatively conceived and meticulously executed to captivate audiences and generate demand.


Communications

Today, more than ever, your communications efforts need to be on strategy, on point, and on time. From positioning to your reputation to executive visibility and influence, we’ll craft a plan that lifts your brand and deliver it with maximum impact.


Insights & Analytics

We unearth truths, cultural shifts, and industry nuances that drive behavior. Our data intelligence and insight will help you understand what’s happening and why it matters.


Strategy

Success doesn’t follow a script – it follows strategy. One that covers all the bases but is smart enough to adapt on the move. We create informed, opportunistic strategies that set the stage for industry-changing results.


Creative

Brilliant ideas shape perceptions, influence action, and spark imaginations. So, we’ve built creative capabilities that elevate brands, businesses, and products above the noise – and your competitors.


Insights

cybersecurity

Covering the Chaos: How Freelancers Navigate Black Hat, DEF CON, and the Cybersecurity News Cycle

​During what is a busy time for cybersecurity reporters, I'm grateful to have had the opportunity to speak with Cynthia Brumfield. Cynthia contributes regularly to CSO Online, among other tech and cybersecurity publications, including her Substack, Metacurity.

marketing

The Omnichannel Tune-Up your B2B Brand Needs

For over a decade, B2B buyers have refused to travel a straight, predictable path. Instead, they flit between private forums, niche newsletters, virtual roundtables, live events, and social feeds—finding peers, sparking ideas, and amplifying conversations in real time. In this ever-shifting landscape, “omnichannel” has become a moving target. Static channel amplification strategies treat each outlet like an island, when the real work is all about how your message ripples across the entire playing field.

Intro Careers@2x

Careers

Calling all 
industry-changers. 

We work with innovative clients who are shaping the evolution of their industries, commerce, and technology. So, we’re always looking for teammates who can do the same.

Is that you?

Contact

Let’s Talk

If you’re determined to change your market, your industry,or possibly even the world, we might be meant for each other.

lets talk group@2x